I'd Scan That!

As QR codes have become more common, they've begun to fade in the eyes of consumers. Getting people to pull out their phones and scan over to the advertiser's website is taking a bit more work, but with a 30% tolerance in readability some designers have taken license to play. I recently came across this fun compilation on Mashable of some of the most creative designs out there, with more at BitRebels.

Update: Click on through for some fun concept re-designs of those ubiquitous UPC bar codes.

What Rock Climbing and Creativity have in Common

El Capitan, a towering 3,000' monolith of granite located in Yosemite Valley, presents a brutal challenge for any climber. Here's how legendary climber Mayan Smith-Gobat describes her 2011 ascent the mountain's Salathe Wall:

"My brain switches off to everything else, and only that moment exists...that's probably when you feel most alive, but you're not thinking about life. It's just being there, right there.. Most of it's just body and mind coming together, everything focused on one task."

Interestingly, that type of language is exactly how creative always people describe their creative process; regardless of their age, nationality, or the project they're working on. And while it is surprising enough that people from all walks of life would describe creativity in the same way, it seems even stranger that the language they use also describes rock climbing - or even religion. As it turns out, all of these activities are manifestations of what creativity scholar Mihaly Csikzentmihalyi has termed "flow".

Flow is the automatic, effortless, and highly focused state of consciousness that comes along with stretching one's capacity and engaging in novel discovery and creation. Flow is that feeling that we've likely all had of "losing oneself" entirely in an activity, only to "wake up" minutes or hours later to find that the world has gone on without us. Through in-depth interviews with dozens of highly creative people, Csikzentmihalyi found a few common factors that allow people to find flow:

  1. There are clear goals every step of the way.
  2. There is immediate feedback to one's actions.
  3. There is a balance between challenges and skills.
  4. Action and awareness are merged.
  5. Distractions are excluded from consciousness.
  6. There is no worry of failure.
  7. Self-consciousness disappears.
  8. The sense of time becomes distorted.
  9. The activity becomes autotelic.

The last factor is the big one, since that's what what allows us to really lose ourselves in the creative process. Autotelic is a Greek word for something that is an end in itself; it's a poem written because it wants to be written, or a mountain climbed because it is there. An activity becomes autotelic when we're just at the edge of what we're capable of, or "trying something that's right at your limit", as Smith-Gobat says. The balance of this challenge, along with the freedom to focus and a confidence in our ability, is what allows us to engage freely in the creative process. And that's where all the other elements come in. Jack Kerouac famously taped hundreds of sheets of paper together and fed them into his type writer while writing On The Road, for instance, so that he could avoid the distraction of changing pages. His goal was to become completely absorbed in the story he was creating, as flow is found when we're acting and creating and learning without thinking of any of those things.

We actually had a term to describe this same phenomenon in rowing: "swing" was eight rowers becoming one. I suspect that this feeling was a lot like the sensation of mind and body coming together that Mayan Smith-Gobat describes, as well as what a person in the throes of religious ecstasy might experience. All three are instances of people pushing themselves to their limits, searching for something beautiful. And while that doesn't necessarily make rowing (or prayer) a creative activity, it is pretty fascinating that our brains treat all three the same way.

For more, check out Csikzentmihalyi's book "Creativity", or just watch Mayan be a total bad*ss in this absolutely stunning video of her ascent up El Capitan's Salathe Wall.

You Should Go Home Early Today

I've been told we're in the middle of "the most important five day weekend of the year", but for the millions of us that are back at work this morning that won't ring very true. And for the millions more who, like me, don't have an office to be in but rather just the omnipresent crush of work to be done, that will sound decidedly unfair. Life is busy. Crazy busy. Tim Kreider, author of We Learn Nothing, had a great NYTimes Op-Ed on that subject earlier this week. "Busyness," he wrote, "serves as a kind of existential reassurance, a hedge against emptiness; obviously your life cannot possibly be silly or trivial or meaningless if you are so busy, completely booked, in demand every hour of the day." And these hectic schedules are often self-imposed. We aren't combat medics or case detectives; we're students and consultants and coders and volunteers and athletes and a million other things, all voluntarily and often simultaneously. As a result, we're busy. Crazy busy.

And the funny thing is, we don't necessarily even want to be, but we see people around us working themselves to the bone so we assume that we should be too. We're engaged in some sort of sisyphean arms race, keeping busy to stay busy. Who among us wasn't a little bit jealous when France mandated a 35-hour work week? I find myself enjoying the occasional headcold, just because it forces me to slow down for a day.

And that's admittedly pretty crazy. The effects of stress on the human body and mental health are well documented, running the gamut from headaches to heart problems to depression. At the same time, stress doesn't do much for our creative lives either. As I discusssed in an earlier post, creativity takes time, focus, and freedom. We aren't as creative under pressure, or in hectic, distracting environments. The space and quietness that idleness provide, as Kreider suggests, are a necessary condition for the "wild summer lightening stikes of inspiration."

As we get busier, we get more done, even though we know that doing so may not make us any happier. I wonder how being so busy affects our ability to create, to creatively explore, and to find beauty in the world. Maybe today would be a good day to take the afternoon off.

Happy Fourth, Everybody!

To celebrate we've got a super fun DIY project from Grathio Labs - Matchstick Rockets! Check out his great instructional on Vimeo, or head straight to the lab for the step-by-step and downloadable PDF. Remember, aim away from your face and never play with fire.

From the look of it, Grathio Labs is a great place for all sorts of fun. A Jeep-mounted potato cannon? Now THAT'S how we celebrate America!